(Operating as Pietermaritzburg Child and Youth Care Centre)
2017 / 2018
“Investing in the Best Interest of each Child in our Care”
Investing in the Best Interest of each child in our care
To render Professional Child and Youth Care Services to vulnerable children needing alternate care, through their legal placement into residential care
To provide Holistic Developmental Care using the Circle of Courage Model within the Life Space of our Children
UPHOLDING OF VALUES
It is my pleasure to present the Chairman’s report for the past financial year for the Pietermaritzburg Child and Youth Care Centre, also known as Pietermaritzburg Children’s Home. As you know, our Home is home to as many as 75 children at any given time.
Our staff has a complement of 27. We have placed three of our trained child and youth care interns onto our staff roster. We also brought in a new general worker into our staff complement. During this period we had three child care workers resign and move on to other employment and three new staff have come on board. Chris (PR Officer) resigned in February 2018. I thank him for his excellent work. Chris, in a show of extreme loyalty and dedication, is currently serving on our Board in his personal capacity!
According to the Children’s Act, people who serve as child care personnel, must be suitably qualified to nurture and meet the needs of the children. I am proud to say that we have people of high calibre who perform an array of duties at the home. In addition there are volunteers and interns who also assist. A pleasant and homely atmosphere exists here. This warm atmosphere extends to the polite demeanour of our children who can be heard laughing and communicating in a mutually respectful way.
The Pmb CYCC is proud to be associated with successes that our outgoing children have posted and we feel that they are ambassadors for the children that are still under our wing. We are proud that one of our past pupils has successfully completed his degree, and our current grade 11 learners need to take note of the achievements of those who walked these corridors before them. This should spur them on to reach seemingly impossible goals. The bar has been set high and they need to keep up this momentum. It goes without saying that they must ensure full attendance at school and they must keep fully focussed. We are grateful for the efforts of tutors who have been offering extra lessons to our children. I have no doubt that their efforts, combined with co-operation from our children, will bear fruit.
Ladies and gentlemen, any organisation needs a reliable and sturdy base. I believe that we have the structure that is required. I also believe in shared leadership so that the bottom up sharing of roles can be blended amicably with role of the Executive Committee. I am very proud of the Executive Committee of PCH. They put in a tremendous amount of effort into seeing that the affairs of the Home are in order. Our Executive Committee juggle their busy schedules to meet the needs of PCH. In addition, the staff and volunteers of PMB CYCC are to be commended for the sterling work that they do. It is certainly most challenging and almost impossible to replicate the conditions that one finds in an ideal home and in an ideal world. I believe that this is being achieved at PCH. I am appealing to you to continue connecting us to other people who have the financial muscle to assist us wherever they can. This work includes fund-raising which is an ever present challenge in an organisation like ours. There is immense pressure on everyone to find sponsorships, and we are constantly learning the art of “begging” in a professional manner!
The outstanding and excellent leadership that Mrs Fiona C. Balgobind represents must be acknowledged. She does an excellent job and of course she enjoys unwavering support from the Team. Together they do a fine job in providing for the needs of our children. A special mention needs to be made of our drivers and the security personnel who ensure the safety of our children.
I would be failing in my duty if I tabled a report that did not applaud the great sacrifice that is made by our Board of Directors and the Trust members. The members of the Pmb CYCC Trust guide us and provide financial oversight to the Board. A special thanks goes to Mike Yeats, Dem Kambouris and Irene Dugmore for their expert guidance. PMB CYCC is fortunate and grateful to have at our disposal human resource that is selfless and caring. We benefit greatly from their expertise. I also hasten to acknowledge the services of the Youth Representatives who have to deal with the pressure from their electorate as well as with the daunting task of being the voice of the rest of the children at Board meetings. Their reward is the invaluable skills that are being passed on to them under the mentorship of the staff and Board members.
I wish to thank Zane Mchunu who has rendered excellent service to this establishment. Regrettably personal circumstances and other ventures have forced him to bid us farewell.
Many pressures and challenges face us on a daily basis. I wish to acknowledge the many excellent people and humanitarians who associate themselves with Child and Youth Care Centres. I especially wish to salute those of us who soldier on doggedly despite serious personal challenges. We at PMB CYCC are extremely and eternally grateful for the sacrifices that those colleagues make.
In the past the prospect of adding a new building/wing to our premises seemed impossible and ambitious to say the least. Now we can look back and smile as our children and staff enjoy the added space and facilities. There is also a very real garden on site where the vegetables are thriving. Well done to those who, on a daily basis, toil to beautify our premises.
In closing I wish to thank our key benefactor, the National Lotteries Commission as well as all other valuable donors. All other loyal supporters of our Home are hereby acknowledged. I refer to people who come in on special occasions such as Mandela Day and holidays and throughout the year to engage with our children. These people interact with our children and bring cheer to them. We are extremely grateful for these visits.
In closing I wish to thank every friend and supporter of PCH for your continued support.
Mr A.E.O. Jasson
GENERAL MANAGERS REPORT
Once again, I have the wonderful pleasure of presenting our annual report for the 2017 / 2018 financial year. Reflecting back on our rich history ….providing over 13 decades of services to our country’s most vulnerable children has certainly taken PCH through numerous ups and downs over the years. We are often faced with donors in the NGO sector who want to know the answer to a very pertinent question – How will you remain sustainable or what is your sustainability plan? I always find myself reflecting on how to answer, as surely an institution that has existed for over 130 years… should speak for itself! Two words come to mind – Resilience and Transformation. Have we not proved to be a resilient organization that is capable of transforming our services and programs to meet the ever changing needs of our community?
I feel a deep sense of pride to know that I am part of an institution that has not strayed from its core business of serving vulnerable children, even though the landscape has changed intermittently in line with our country’s changing prerogatives on Child Care and Protection Services. From a humble start in 1886 with our Founder, Ms Mary Cook, with her beautiful vision of serving a huge majority of orphaned children who were an end result of the World War, through a period of responding to children left orphaned due to our HIV/Aids Epidemic, to an era where children are predominantly removed from biological care because of some form of abuse … the reasons may have changed, but all – resulted in that vulnerable child needing an alternate place of care. This, makes our services even more relevant in the face of current violations against our children, and deepens our sense of responsibility to advocate for children’s rights, especially to care and protection.
Child and Youth Care work is still a very young Profession in our country. Despite the fact that the Profession is now regulated and that child care workers are obligated to have a minimum level of training and be registered with our Council for Social Service Practitioners, we still have a long way to go, to get the profession to be recognized for what it really is. Child and Youth Care Workers are a growing force that has already made significant impact on the lives of our country’s children and families. Specifically in residential care, the worth of a child care worker can never be underestimated and the power that they hold to make a positive impact on that child’s life, is to an extent – beyond measure! I say this coming from the perspective of especially a social worker, who has gained a deep understanding and respect for this unique profession that holds children at the heart of what it does.
Our recently updated Memorandum of Incorporation was approved on the 05.06.17 and submitted to the National DSD together with our 2017 NPO annual report.
Our priority remains to ensure that we meet the legal and moral obligations that we have to our children. We must in this regard acknowledge the Department of Social Development who play a significant role of monitoring and evaluation our organization to ensure compliance in terms of the regulations and the Children’s Act.
At all times our overall priority is to ensure that we are creating a safe, secure and enabling environment for children. We have measures in place to ensure that staff have complied with relevant criminal and child protection clearances, ensured that we have complied with all health and safety requirements and put into place a health and safety committee
We have had a busy year, taking every opportunity that presented itself, for PCH to advocate and lobby for issues that matter to our sector. We have submitted written input to change current legislation and regulations that impact on service delivery, debated child care issues at local, provincial and national levels, forwarded concerns to our Head of Department for Social Development and the Chairperson of the KZN Portfolio committee (when the funding for our social post was withdrawn), ensuring that our voice was heard as a key role player, advocating for better quality of services to our children.
|Staff compliment at beginning of financial year||27|
|Registration of interns as permanent staff (included)||3|
|Staff compliment at end of financial year||26|
We maximize on all training opportunities that staff can attend in order to ensure that we are functioning at our optimal. Staff who attended external trainings returned and in-serviced others on their team. PCH also applied to Council in 2017 for CPD approval on trainings, which was approved.
The Management Team were exposed to the following External Trainings:
|Social work conference||Adoption|
|Bequests||First aid level 3 training (St Johns)|
|How to supervise CYCWs||Basic training in Isizulu|
|CCMA User forum||Emotional Intelligence (PCB)|
|Workplace Discipline (CCMA)||NIMS training|
|Listening versus Hearing||How to manage resistant children|
|Understanding disclosure of Child Sexual Abuse||Dealing with children’s sexuality in residential care|
The Child Care Team were exposed to the following Internal Trainings:
|Minute taking and meeting management||CPD Approved:|
|Communication issues||1. Amendments to the Children’s act|
|Behavior Management and Children’s Rights||2. Improving academic writing|
|Training on assessment techniques||3. What is supervision in residential care|
|Working with abused teens|
The Child Care Team were exposed to the following External Trainings:
|Managing hygiene with special needs children||1||Early warning signs of Cancer||16|
|Value of speech therapy||1||Working with abused teens||2|
|Strengths based services||5||Listening versus Hearing||3|
|Operation Good Samaritan||1||Digital story telling||3|
|How to manage resistant children||2||Support services to Older persons||4|
|PART (Professional Assault Response Training)||4||Downs Syndrome||1|
|Understanding disclosure of Child Sexual Abuse||4||Celebrating child care – success stories||10|
|Dealing with children’s sexuality in residential care||10||Minute taking||1|
Student Placement and Support:
|Psychology graduate – play therapy sessions||2|
|Dietician masters student -research||1|
|Civil engineering – research on grey water saving||1|
REGULATED TRAINING: FETC IN CHILD AND YOUTH CARE
When we restructured and appointed several of our long term volunteers in 2015, we were proud to see them latch on to the opportunity to grow in the child care sector. Some began upgrading their training in February 2016, and from 7 it progressed to 12 staff completing their FETC. This included our general worker who joined in and used the opportunity to study. The modules were spread out and easily paced to allow for them to complete their practical work assessments. They have worked hard to grasp the knowledge and complete all written assessments. Well done to our dedicated staff members who diligently allowed the monthly deductions from their small salaries to pay as they completed their modules! You are almost there…..
|Department of Social Development||PMB & District Community Chest|
|Provincial and Midlands Social Service Forum||National Association for Child Care Workers|
|Cindi Network||PMB Chamber of Business|
|SA Institute for Fundraisers||NGOs, CBOs, FBOs|
|Local Schools and Churches||Local business partners|
|Various Programme Partners||Individuals|
We acknowledge the support of external ambassadors who have offered us invaluable knowledge and life skills:
- Avenal (St Johns) First Aid Training for our KZN Cadetts
- Kelvin (Duzi Canoeing) Paddling
- Mountain Rise Astro Club Soccer
- Alert Engine Computer Literacy – support for our resource centre
- Crickmay Computer Literacy -support for our resource centre
SPECIAL THANK YOU TO OUR DONORS
- National Lotteries Commission
- Iqraa Trust
- NMI (DSM)
- Ken Collins Trust
- Pietermaritzburg and District Community Chest
- All our Corporate donors throughout the year
- All individuals for your wonderful support of all our fundraising initiatives and programmes
I also acknowledge the Department of Social Development who funds the placement of every child into our Home, however we continue to lobby and advocate for equal rights on behalf of our children in terms of the allocations of funding for our services.
I convey my sincere appreciation to all our Major Donors, Corporate Donors, Regular Donors, Donors in Kind, all our wonderful well-wishers and friends throughout the year, for taking time to be with and offer your time for the benefit of our children.
A very special thank you to our dedicated members of our Trust for your continued expert advice and guidance, to our Board of Directors for your generosity in time and commitment to our cause, to all our staff for your loyalty and ever-willing approach to give off your best, and to our strong and steady members of our Management Team for your willingness to accept new challenges, and your continued advocacy and championship for the work we do, in the name of our children!
Mrs Fiona Balgobind
21 YEARS AT PCH
When our manager asked me to write a report – about one paragraph-my first thought was impossible when I could write a book on my experiences at PCH – maybe I will one day!
Firstly let me start with a tribute to Mrs Norma Webster, who was my teacher and role model when I started at PCH in April 1997. What an inspiration – her values of honesty, dedication to PCH and encouragement to all staff could only be admired. She would tease me when she saw me sweeping the office and said “Val you will always have a job at PCH “. We would both pack up laughing about it. At that time we had a Director in charge, Financial Manager, Housekeeper, Clinical Psychologist, Nursing sister, three Social Workers, Maintenance Manager, Child Care Manager, Child Care Workers and two receptionists.
There were 125 white children at Hilltops in Clarendon. These were very happy days. The Board of Management decided to downsize the staff and move from Hilltops, as maintenance was too costly. The office was moved to Gallway House in Pietermaritz Street, the children were moved to Woodlands and teenagers were still at Burger St (girls) and boys at Pumula House in Clarendon. We were now multiracial. Having the office in town we had to send supplies once a week to feed the children – this did not work well so we decided to move to Woodlands.
At this time I ended up with three job descriptions. There have been many changes, three General Managers, changes in the Board and the Trust and the staff over the years. People ask why does Val come to work at 6am in the morning -I have always done it since I started at PCH not because of the work load but because PCH is not only an organization but a home for children. The sound of the children praying with staff at breakfast – I would not miss. All the hugs given by the children before they go to school makes their day and mine. Every day is exciting as you don’t know what is going to happen next.
I have been to two children’s funerals at PCH. One at Hilltops and one at Woodlands. We asked the little boy at Woodlands what was his biggest wish – he wanted to ride around PMB in a fancy car so we arranged it for him. The excitement and joy on his face. A dream come true! His other wish was to wear a springbok t-shirt and have a real soccer ball. We gave him both. What a privilege to have touched the lives of thousands of children.
My dream as a little girl was to own an orphanage – thanks to PCH I lived my dream except I did not own it – but life is not about money is it?
Only one thing is important, that is
Administrator, Housekeeper, Bookkeeper
SOCIAL SERVICES AND CHILD CARE
Greetings to everybody, it is my pleasure to report on the Social Service and Child Care activities for the past financial period. Our aim is to make sure that we create an environment that is enabling for our children to feel safe and secure in order for them to become good citizens in the future. Each and every child in our care, is equally important to us, and we strive to achieve this through guidance, wisdom and positive influence. This is done through the utilization of structured programs that takes into account the children’s needs as a group and as an individual.
In the past year, PCYCC accommodated 90 (16 new) children between the ages of 4 and 19 years. Children are placed into cottages according to their age groups, i.e. junior girls Little Angels (primary school), junior boys Cartoon House, senior girls Real Dreamers (high schools) and senior boys (Brothers Inc).
Our children are being cared for by the professional child and youth care workers (CYCWs), who are responsible for the holistic care and development of every child in our care.
The Pre-interview meetings have been very beneficial to the CYCWs, because then they get to understand the background information about the child that will be coming into our care. The Pre -interview meetings are attended by the Social worker, CYCWs from the unit that the child will be admitted into, the Child Care Manager, the child concerned as well as the designated Social worker. The monthly unit meetings are helpful, and continuing, where daily challenges are discussed, and staff are supported by the team.
This past year 12 children were reunified with families and some with their extended families through the reunification services which is an integral part of the program. This has been a joint responsibility of the placement agency, and PCH who are the children’s custodians and we are proud to have played a more active role in this process in recent years. The reality is that the family home circumstances often take more than two years to improve therefore our children remain in care until permanent reunification is possible. This can be a long process, as relationships are rebuilt by allowing the child and family to spend time together, starting with day visits, weekend visits, then holiday visits and eventually the child returns to the family permanently.
2 children successfully completed their Matric level in 2017, they were both reunified with families, one with a paternal Aunt and the one with an unrelated foster parent. There are no Matriculants in 2018 but one child from Newton Pre vocational who is doing his final level, 4th level. We currently have 7 grade 11’s, and 1 child in pre-school.
Our children have been actively involved in several programmes, which included:
– Developmental Program:
This includes 24hour physical care, access to appropriate schooling and education, family reunification and reintegration within the shortest possible time, assistance with disengaging from the program, promotion of children’s rights, mastering of age appropriate tasks, life space work, life skills and groupwork.
– Therapeutic Programs:
This includes a Developmental assessment, Individual Developmental Plans (IDPs) for each child, Case Conferences, individual counseling of children, and referrals to specialized services, home visits, family meetings, dealing with the daily holistic and developmental needs of each child.
|Individual counselling||219||Court orders were updated||82|
|Sections 159 reports||58||Section 176 reports||7|
|Home visits||28||Case reviews||76|
|Mentors /host parents||5||Children being mentored||6|
|Minor incidents dealt by CCWS||51||Minor incidents deal by Social worker||31|
|Complaints involving staff||3||Complaints involving children||11|
A core function of child care is to ensure the medical well-being of the child. A total of 217 different referrals were made to various other medical, care or counselling services
|Northdale Hospital||103||Greys Hospital||9|
|Edendale Hospital||5||Woodlands Clinic||104|
|Northdale Dentist||5||Northdale Eye Clinic||7|
|Operations – Appendix||1||Greys ENT||5|
|Psychologists (Behavioral challenges)||4||Woodlands Clinic (speech therapy)||7|
|Lifeline (Therapeutic services)||1||Woodlands Clinic (repeat medication)||11|
- PCYCC is privileged to have an outside tutor who is helping our grade 8-11 with their school work on weekends, Mathematics is always a subject of concern. The feedback has been positive.
- Love Incarnate is helping our children with homework on Wednesdays and Thursdays. I’m pleased to report that our children have taken full advantage of this opportunity.
- 5 of our pre-school children graduated, they were all accepted for grade R.
- Social worker had 7 sessions with the 2 grade 12 learners.
|School visits on progress||97||School visits on performance||65|
|School visits for re-admissions||26||Visits to Special Schools||10|
I am pleased to report that our book club is continuing well, and our children are enjoying the FUNDZA books, which we receive quarterly. The book club meetings continued on an adhoc basis and 2 formal sessions were held. The members moved on to Volume 3 of the Fundza books.
– After care:
- Nzama passed completed his Law Degree at UKZN. We are very proud to report that he is working for the Standard Bank in Johannesburg as a Compliance Officer.
- Ndlovu our ex-youth who fell pregnant in 2016 was supported with stationary and emotional support as she was encouraged to continue with her schooling, she is now doing grade 12.
- Both of our 2017 matriculates passed. Support services were offered to both of our matriculates to follow up on tertiary options.
- Rapitsi was assisted to obtain a bursary to PMB school of Fashion Design. She received a 3- year scholarship.
- Nomandindi was helped with applications to the SAPS and the army.
- Rapitsi is working for SM Builders who helped him while he was doing his practical, at Newton. Through dedication, hard work and a display of good behavior, they were able to employ him full time after completing his studies.
Some Highlights for the year:
- PCYCC and Unit 3 were honoured to celebrate M Nomandindi’s 21st Birthday with him on in November 2017. We held a special party for Mzo with his cottage mates
- Farewell parties were held in units for the 2 matriculates.
- Biyase (13) flew to Gauteng for the first time to represent his school in the National school’s competition in Arts and Drama. They won the National competition.
- 24 teenage girls were invited to Msunduzi Library for a girl’s talk, which was hosted by UKZN students.
- Child Protection Week was a success, and included a visit from Department of Justice who held an awareness talk with all.
- Grade 9-11 were invited to a Career Expo that was hosted by UKZN 3rd year students.
CHILDREN ARE VERY IMPORTANT TO US, WE ARE WORKING TOGETHER TO TRANSLATE OUR VISION OF CHILDREN’S RIGHTS
INTO PRACTICE FOR EVERY CHILD IN OUR CARE.
HUMANS RIGHTS BEGINS WITH CHILDREN’S RIGHTS.
CHILD AND YOUTH CARE
It is an honour to submit a report on the child and youth care services rendered in the past year. As a supervisor to 16 child care workers the task can be daunting at times, but I am thankful that we have a wonderful team willing to make changes and accommodate each other in order to offer the best services to our children.
Most often, people underestimate the amount of work placed on residential child care workers. We are expected to ensure that all the regulations within the Children’s Act are met, and this results in Administration forming a huge part of child care work. To put it into perspective, we have at least 19 books/files/registers that need to be filled in, at some point when a CYCW is on duty. My report will highlight some key aspects of child care work that we are involved in:
|In service trainings||15|
|Child care meetings||Weekly|
- CYCWs attend open days, parent’s meetings and sports days at our children’s schools.
- 4 CYCWs together with the General Manager, Social Worker and Child Care Manager attended the NACCW Conference in Kimberley in July 2017.
- CYCW month was celebrated at PCH with a team building and braai
The child care workers have an obligation to complete their minimum FETC qualification in Child and Youth Care Work in order to continue practicing in the field, as per the regulations. Training only used to take place in Durban, and we are grateful to our manager who advocated to bring this training to PMB so that it was made accessible for all child care workers in the city. The first group of trainees for PMB included the majority of staff from PCH, and we also extend our gratitude to the Board for allowing PCH to be offered as a training venue. Without a suitable, approved venue by Hwseta, we would not have started our training in the previous year.
- Whilst our staff members were in training, completing their FETC modules in Child and Youth Care, Supervision also involved monitoring their practical work and completion of assessments.
- 11 child care staff and 1 general worker from PCH were part of this training.
- We then accepted 12 new students from Zisukumela Community Project in Mphophomeni from February 2018 and are supporting them with on the job training. They are supervised by 4 qualified CYCW mentors and the Child Care Manager and placed within the different Units.
- We hosted some valuable trainings at PCH. Majority of these were facilitated by the child care manager, however we encouraged those child care workers who attended external trainings to provide feedback and workshop their learnings to others on the team.
PRACTITIONERS FORUMS (under Naccw)
- We had 4 Practitioners Forums with CYCWs from other organisations in PMB coordinated by Ropah and Nhlaka.
- Topics covered were – Expectations from Professional CYCWs, Ethics in CYCW, Applying CYC Theory into practice, Early Warning Signs of Cancer (CHOC), taking care of yourself: de-stressing.
Each Unit gets to coordinate a different event from the celebration days. Some highlights:
- Valentine’s Day: was celebrated with a talk about different kinds of love and children decorated their cottages in red and white.
- Youth day: was celebrated with staff and children who wore school uniform or respective performance attires. There were different activities eg Zulu dance, poetry, Gobisiqolo, mango groove dance, Sarafina dance, gospel music and dance. Children shared their understanding of the day and there was a discussion on what it means to be a youth in this day. They also watched the Sarafina movie.
- Good Friday programme: ran by the Children – Bible verse sessions and they hosted an Ascension Day
- Heritage Day: is a big day on the PCH calendar with numerous cultural activities and a special meal.
LIFE SKILLS PROGRAMMES
- Community Media Trust programme worked with boys and girls 12-18 years, under the programme (Stepping stone) from Mid-May – August. Both groups had 11 sessions each and valuable life skills were imparted on issues such as personal care, emotional care, protection of their bodies and covered broad discussions on sexual behaviour, human trafficking, various forms of abuse and dealing with trauma and pain
- A personal development programme was held with seniors based on Johara’s window
- One life church hosted a programme where a Professional nurse discussed: importance of finishing antibiotics, constipation, stomach and period pains, and the value of drinking water
- Our children have actively participated in weekly junior first aider programmes and 44 are enrolled with the St John’s Cadet for trainings.
- 19 young people attended the Comrades on the 04.06.17 with the officers from St Johns and assisted runners in the treatment and wellness tent, which was enjoyed by all then they all enjoyed a movie day the day after.
- 21 young people attended the annual review in Durban and they did a lovely skit to depict what they have learnt in First Aid.
- 13/10/17 – 5 First Aiders went to Natal Carbineers to attend an awards ceremony.
- This year they started with Save a Life programme, and level 1 and 2.
- 9 Cadets went for drilling at the army base camp, in preparation for the 2017 National Camp and competition in East London which was in October where 1 of our boys won 2 trophies for best dressed cadet and for being the best drilling commander.
- Paddling classes continued weekly (except for in the holidays) with 9 learners this term. They practiced racing, running out of the water with their canoes, pulling, dragging, body exercises, swimming, & paddling.
- In December 2017 they received certificates of appreciation and attendance from the coach.
- The Happy Earth Garden project has continued very well. It is both educational and therapeutic for the children. The number involved in the project is 70 (40 juniors and 30 seniors) who belong to the club. YP cleaned up the gardens, trimmed edges, collected mulch for zones 1 and 3, did watering, weeding, harvested some beans, spinach and beetroot and continuing with the upkeep of the nursery and looking after the citrus trees. We engaged with students from Enactus UKZN and they started a pilot project in November with sack planting.
- The garden club members had a visit to Botanical gardens and learnt about the value of trees.
- The holidays are planned with developmental activities such as painting of egg shells, hand and safety programme, knitting, setting goals, good hygiene, crafts days (traditional drums were made), picture frames, hanging baskets, talent shows, competitions, environment clean-up day around the community, arts and painting, indoor and outdoor games, sports, movie nights, funny day and staff ran a “friends like these” programme. Also, fitness days, self-awareness days, Human Trafficking Awareness.
- Recycling activities continued, and numerous recycled toys and crafts were made
- An activity on trial and error learning was also planned and implemented by the CYCWs
- Sipho (CYCW) started a choir for young people, he separated juniors and seniors.
- 39 young people were invited to Eastwood community hall for an event that had motivational talks from prosecutors and music from different performers
- 3 children participated in a school cultural event and all of them performed and displayed their talents at our annual awards event
- Our young people attended the VIP DAY in Durban, in November 2017 – There was a talent competition and the 2 young people who entered came first in their respective categories.
- Numerous visitors attended in December to hold programmes and do activities. The children enjoyed a visit to Thornville, an outing to the park and a New Year’s Party at Sunlit Garden’s home with their friends
- Several visitors attended in January to hold programmes and do activities.
- PCH held a sports day. Our children enjoyed visits to Cascades Mall Carnival and to YMCA day camp.
- The juniors continued with soccer and attended several events at Mountain Rise Primary School with Nhlaka as their coach. One girl attended provincial netball selections. Several school events were held, and children received many medals for sports. One continued with rugby, attended event at Hilton school.
- 13 YP attended the regional NACCW sports day to celebrate youth day.
- All senior children attend 2 different churches (Overcomers- 13 and CRC- 12) as per their choice. 38 junior boys/girls attend Sunday school at AFM.
- Several churches hosted events last year. Juniors attended Mother’s and Father’s day at AFM church. They performed a mango groove dance for the fathers. City Harvest donated gift boxes and provided 40 workbooks for those who will do the disciple course. 40 juniors attended Woodlands Congregational church for world children’s day.
- All our senior children attended a Youth Conference at God’s Family church in town, where they enjoyed Christian dramas and music.
- 10 of our young people attended an international conference at the ICC in Durban invited by CRC Church.
- Our Youth reps for that period were Snegugu, Muzi, Nokuthula and Mandisa.
- The youth reps attended 5 board meetings. All attended the sub regional youth meetings and regional youth events and all 4 attended the regional leadership camp in October
- 1 representative attended the National Youth Conference in Kimberly.
- Youth reps brought feedback and ran programmes with other seniors on substance abuse
- Zonke became a youth coordinator for PMB sub-region
Once again, a special thank you to all donors who supported our programmes, all stakeholders who partnered with us to run programmes, as well as to all visitors and friends who joined us for events and functions.
Child Care Manager
PUBLIC RELATIONS AND MARKETING
I am pleased to report on behalf of our previous PR Officer Chris Mahadeo, on some of the significant activities that played a key role in highlighting the work of PCH.
Social Media and Website Updating
- Social media updating on our Facebook and Twitter pages were regularly updated on events, campaigns and general activities of the Home. In this period our Twitter page followers increased from 586 to 849.
- The organic likes on our Facebook page increased from 721 to 831 and the weekly average in respect of Facebook interactions was 15%.
- Our Facebook page is regarded as a 4.6 star page on Facebook and remains our main awareness and marketing tool.
Fundraising Events and Campaigns
- In the past year, various events and campaigns were held, all of which requires a huge amount of time, planning and publicity to make a success. We started off from March to May 2017 with our Tekkie Tax event, which went well.
- In July our Mandela Day Campaign recruited a higher number of volunteers and more engagement with companies raising a more significant amount.
- Our first ever Braai and Dance in October 2017 was well received by the community.
- Numerous other awareness campaigns were held at Malls and huge public events within our community such as the PMB Chamber of Business events, as we are active members of the Chamber.
- We play a key role in supporting the DUT 3rd and 4th year public relations students annually, accepting them to complete work placements. They were included in or planning and implementing of events and activities. They however also take a lot of time to manage and supervise.
- Our Newsletter was circulated monthly and on track with the industry average, most of our readers opened the mailed newsletter multiple times as tracked by the Mailchimp report analysis.
- Our readership as expected drops and picks up at different times for many reasons especially email addresses that stop working, however we constantly updated our database to ensure that we remain in contact with majority of our donors and friends of PCH.
- We are proud to know that our current database reaches 1247 people.
- Our site receive a steady amount of volume of traffic. On average 4 -5 people per week visited our site. This was measured via Word press analytics. We updated and added our new Logo.
- Our Google AdWords campaign became sponsored as a grant, as part of WSI’s CSI initiative and we are grateful for this privilege of having a free search engine campaign advert service.
Logo Design and Publicity Material
- We secured a Platinum Club membership for the year to Think Locals Services. This included professional Website solutions, graphic & logo designing, free advertising in any Think Local leaflet or magazine, event advertising, our very own landing page on the Think Local website which generates over 1000 visitors a week and live marketing support.
- In February 2018 we sadly said goodbye to Christopher Mahadeo who moved on to greener pastures. A very special thank you must be conveyed to Chris for putting PCH on the map and helping us set up more sustainable tools of communication for the future.
- A warm welcome was extended to Sinethemba Mzobe who stepped into his post
- Lastly we would like to acknowledge each and every single Donor as well as the community for their continued support in kind, or cash who continue to stand with and support us in making sure that our Home is running smoothly and accommodating to the children we serve.
We are really thankful to you for making that difference in our children’s lives!
Public Relations Officer
Financial results as follows:
PMB CHILDREN’S HOME
002 213 NPO
Name of Account : PMB Children’s Home
Bank : First National Bank
Account number : 50932521351
Branch : Boom Street, Pmb
Branch Code : 221325
Telephone : 033 3874004
Fax : 033 3874001
Address : 45 Teak Road, Woodlands, Pmb
Postal : P O Box 949, PMB, 3200
General Manager : firstname.lastname@example.org
Administration : email@example.com
Public Relations : firstname.lastname@example.org
Social Work : email@example.com
Child Care : firstname.lastname@example.org
“What you choose to do, make sure you do it with a kind Heart, Loving Spirit,
Positive Attitude and Beautiful Smile”